A Copywriter who knows how to sell
Becky Jacoby writes the web sites, web content
and advertising copy for your business that sell your
products or services. She is a Marketing
Communications professional proficient in brand
development who has written extensive collateral,
sales and instructional core profitability products for
print and web.
Excellent project manager and resource
Her project management experience includes
creative direction as well as collaboration with
product teams and outsource partners. She has
strong entrepreneurial skills and demonstrates a
commitment to results. Becky’s graphic design and
web development abilities unite with her writing
skills making her an asset to every writing and
communications project.
Clients from all over the world
Clients count on Becky's versatile promotional
writing capabilities and strong graphic design
talent, and she delivers work on time, every time.
With a memorable calm and soft-spoken warmth,
she builds strong relationships not merely by
delivering excellent work, but by exemplifying
consistent standards and integrity that encourages
the best in each of us.
Becky’s experience grew from positions with
national and international corporations,
associations with agencies and entrepreneurs and
from her own enterprises. She has written for clients
around the world. She has written and designed
promotional materials that have helped sell
thousands of dollars of products and services.
Business development and promotion
She has in-depth knowledge that facilitates
business development, particularly for small- and
medium-sized businesses. Her knowledge includes
both web and print media. She regularly consults on
marketing and business development projects and
has both mentored and trained within the
communications industry.
Broad knowledge and experience
Although she has experience with many industries
and products such as pharmaceuticals, insurance,
consumer credit, technology and special interests
such as home decor, crafts, quilting and jewelry,
she most frequently writes for the health, alternative
health, and professional development markets.
She often ghostwrites; so, you may see her writing
in many places on the web or in print bringing
notable profitable results to businesses, without her
name attributed as a byline.
What does she write?
Becky writes for the web: web sites, articles, sales
pages, blog posts, e-mails, product and service
descriptions, direct response, case studies, e-
books and newsletters.
She also writes and designs extensively for print
venues: articles, presentations, news releases,
brochures, proposals, sales letters, data sheets,
product summaries, newsletters, instructional
materials, books, and whatever is needed to
market your product or service to increase ROI.
Need A Graphic Designer
to make your project look great?
Though writing has been and continues to be her
passion, Becky accomplished pioneering graphic
design work with PCs. Though she has taught
graphic design, business software, and
portfolio/career classes on both MacIntosh and PC
platforms, she chooses to work with a PC.
In fact, when the graphic world bowed to MacIntosh
computers, she won honors in an international
design competition for a collateral package created
with the PC.
Today, she offers the expertise of singly selected
graphic design colleagues as a value-added
service to every client. Many choose to use her
skills in this area. She frequently consults with
creative and graphics staff in association with
commercial writing projects.
Easy to work with, dependable, consistent and
professional
Among executives and peers Becky has earned a
reputation as a respected and dependable
professional resource.
In the words of one Executive Vice-President,
“I am inspired by Becky. She brings
organization and clarity to chaos, and she has
amazing insight and wisdom with a great sense
of timing.”
Educational Background
Becky earned a Bachelor of Arts Degree in
Journalism from Temple University, Philadelphia,
PA. She also holds an Associate of Arts Degree in
Business Management from Stephens College,
Columbia MO. She has completed study at the
Masters level in instructional design through
Pennsylvania State University. Her knowledge is
strong in insurance, health and wellness,
information marketing and publishing. She is also a
trained parenting educator who is committed to
supporting families through emotional and relational
health education.
Want a FREE consultation?
Contact Becky today!
There are certain personal and professional standards every copywriter should strive for. . .
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Copyright, 2007, 2008, Rebecca Jacoby, beckyjacoby.com. All rights reserved.
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"Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won't feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It's not just in some of us; it's in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others."
Marianne Williamson, Author, Spiritual Activist
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" Detail makes the difference between boring and terrific
writing. It’s the difference between a pencil sketch and a
lush oil painting. As a writer, words are your paint. Use all
the colors."
Rhys Alexander, Writing Gooder, 12-09-05
You can expect this copywriter and graphic designer to treat your business writing projects with the same heart as her own.
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